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Student Spotlight



Meet Johanna Eisenberg, a Business Analytics Club member. She is a sophomore double-majoring in Finance and Risk Management and Insurance, originally from Arlington, VA.



What is your extracurricular involvement besides BAC (your positions/organization)?
Other organizations I am involved in are the Carolina Finance and Investment Association (CFIA), Changing Carolina Peer Leaders, Gamma Iota Sigma Insurance and Actuarial Science Collegiate Fraternity, DECA Committee Head of Financial Responsibilities, and recently I have become a Senior Analyst for the Carolina Fund.

Which countries have you visited?
With a program in high school, I spent 2 months in Israel and last year I did an alternative Spring Break program in Guatemala. Additionally, with my family I have been to Turkey, France, Italy, Switzerland, Mexico, Belize, Nicaragua, Canada, and we have taken multiple trips to Israel.

Do you have a favorite class (and reason why)? What have your learned from it?
This may be cliche being a Finance major, but my favorite class is Introduction to Finance that I'm taking this semester because of the professor I'm taking it with. I met him last year because he is the faculty advisor for CFIA. Since last year I have been trying to teach myself about finance and the markets in order to prepare for investment banking recruitment season. It has been very difficult with no finance background or understanding of fundamental concepts, so within the first week of this class, it has answered many questions and has helped make things clicked. I have my with my professor since meeting him last year many times and he has given me resources and guidance that has been an immense help. I have learned that finance is the glue to everything and of course, that, a dollar today is worth more than a dollar tomorrow.

If you were to change one thing in this world, what would it be?
I would change how companies operate. I would make it so that they wouldn't be allowed to produce things that don't benefit the consumers (i.e. processed food). They would have to be 100% transparent and couldn't lie on labels even for the sake of advertising; and companies that produce raw materials couldn't use any practices that hurt the earth, it's environment, climate, or animals. I'm sure I'm missing some things. Another change I would make is to eliminate the invention of lying.

With the career path you're heading towards now, is that what you always saw yourself doing? If not, what was?
Hah, no, not at all! Way long ago, I wanted to be a veterinarian, which then transitioned into wanting to own my own bakery. During my last two years of high school, though, I thought I was going to go into fashion merchandising to be a buyer. 

What does "living the life" look like to you? Where would you be and what would you be doing once you accomplished all of your aspirations?
I would want a lot of my time spent on the beach, a beach in Thailand or somewhere like that. But, I would want the rest of my time living in New York City, DC, and traveling the world to places I haven't been yet as well as the countryside of places I have been to for long periods of time. I would also want a summer home in Minneapolis, Minnesota on Lake Calhoun.

What are your career goals/where do you see yourself in 5 or 10 years?
Investment Banking on Wall Street

What's your favorite book that you've recently read?
Blink by Malcom Gladwell

Where is your favorite place to eat in Columbia?
​Takosushi. You can't get better than Asian and Mexican food in one place.

What do you not like to do?
Waste time!