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USC Instigator

You've got a brilliant idea for a new business—but don't know where to begin.

That's what the USC INSTIGATOR is all about.

The Faber Entrepreneurship Center at the Darla Moore School of Businessworking with our partner organizationsoffers an enormous array of resources for building start-up businesses. But for many students with a great business ideait's just thatan idea. Where do you begin? How do you asses the potential of and idea and develop a business plan? Who can offer expert advice on how to turn an idea into a reality?


Before are can take your idea to the next level—and present your concept to organizations dedicated to supporting viable business ideas—there are many questions you must be able to answer, and lots of legwork to do to turn an idea into a viable business plan.

Any full-time USC student, undergraduate or graduate, who has an idea for a new businessbut does not know how to get started—can get free advice from expert Moore School faculty through the USC INSTIGATOR.

  • Evaluate the feasibility of your business idea
  • Provide guidance for developing a sound business plan
  • Guidance on resources available for fledgling entrepreneurs
  • Preparation to pitch your business idea to business development organizations

To find out more, contact:

Joel Stevenson



Dean Kress


The only things you need to bring to the USC INSTIGATOR: Your idea and determination.