Undergraduate course work at the Darla Moore School of Business leads to the Bachelor of Science in Business Administration degree.
Undergraduate programs, generally completed in 122 credit hours, emphasize a strong liberal arts background combined with theory and practice in business administration. The integrated core curriculum provides a solid business foundation by introducing students to marketing, management, finance and risk management, and production and operations management, and their relationships to each other.
Normally, in the junior year, students declare a major in one or more of the nine areas of study.
Accounting focuses on developing the ability to analyze and solve fiscal problems. This major leads to career opportunities such as public or private accounting, budget planning, tax accounting or auditing.
Economics is the study of how society uses resources to satisfy unlimited wants. The economics major leads to careers in research and management in the financial, manufacturing, services and government sectors.
Finance involves the study of business finance, investments and financial institutions. Students can specialize in corporate finance, investments or financial services. Degrees in finance lead to positions such as financial analyst, commercial lender, portfolio manager and trust officer.
International Business is any business activity that occurs between people or organizations from different countries. This major leads to positions with an international context in areas such as finance, accounting, purchasing, marketing, production, logistics and planning. Graduates are employed in companies involved in importing and exporting, multinational companies and foreign companies investing in the United States.
Management focuses on organizations-their design, function and management; behavior in organizations; and how they are changed. Such areas include entrepreneurship, policy and strategy, human resource management and communication. Integrating themes include leadership, managing change and diversity, ethical behavior, teamwork and the coordination and alignment of functional areas.
Management Science explores the analytical use of information in business management. Students can specialize in business information systems, business information management or global supply chain and operations management (GSCOM). Graduates of management science are employed as managers, operations specialists, information analysts, computer programmers, statisticians and research analysts.
Marketing is the function in business and nonbusiness organizations that is responsible for developing, pricing, distributing and promoting products, services, and ideas. This major leads to positions such as sales specialist, research analyst, purchasing agent, retail manager and corporate marketing management.
Real Estate involves the study of concepts, principles, and methodologies used in real estate analysis and decision making. Degrees in real estate lead to positions in areas such as mortgage banking, appraisal and financial services.
Risk Management and Insurance
Risk Management and Insurance focuses on methods of developing financial protection against loss with emphasis on insurance principles, solving risk management problems and socioeconomic security programs. This major leads to positions in the life, health or property and casualty insurance industries such as underwriter, broker, investment analyst, risk manager or marketing representative.